Give Your Customers a Mobile App!

Are you looking for a new way for customers to interact with your business and tell their friends and family about you too? Then why not develop your own company mobile application which they can download for free and enjoy on their mobile handsets? The popularity of mobile applications is ever increasing, and like videos, app content can go viral. Word of mouth can spread the knowledge of a great app through friends, family and colleagues and before you know it, an application can gain millions of downloads worldwide!

Mobile applications can be made just for fun, or to be a useful tool for your new and existing customers! Either way, you can use a mobile app to develop a buzz around your company and to help promote new services and products. No matter what you’re sector, use your imagination and you can think of a mobile app that would be relevant for your target audience.

If you’re a hair salon for example, create an app that allows users to try on new hairstyle over a photo of themselves? Do you own an insurance company? Allow users to download an app that offers tips on how to stay safe and protect themselves and their home contents or vehicle. If you work in a retail sector, why not create an app in which consumers can find hidden discounts and offers to use in store?

The possibilities for mobile apps are endless, maybe try downloading a selection of free mobile apps yourself and have a look at what is already on offer. If you can think of something fresh and unique then you’re more likely to attract a larger following for your download. Don’t forget there are millions of apps now available so think outside the box.

Building your own mobile application doesn’t have to be expensive either. There are some free mobile app makers online, which allows users to make very basic applications such as a calendar application or quote rotator. However there are also a variety of online businesses that will help businesses design their own fully branded applications at an affordable rate. Look for app developers who specialise in creating mobile applications for businesses and organisation both here in the UK and elsewhere.

App developers will be happy to discuss your own existing ideas of how you’d like your application to be or, if you’re not quite as confident with the creative side, can sit down and talk you through some options that may suit your company aims.

When you’ve got your own mobile app ready to go, think about the best way to make your mobile application available to your customers. If you’re giving the app away for free, should you ask users for an email address or twitter follow in exchange? You could give a way an app in return for some sort of information that could be useful to you at a later date!